In February of 2016, Joseph Abraham won an award from MorningPrint.com. The Techie Design founder was directly involved with Savage Cat Food® at the time. The content below has been updated and differs slightly from the original (for the original go to morningprint.com). While Joseph is a founder at Savage Cat Food®, he does not currently represent Savage Cat Food®. Techie Design was established after the time this interview was initially published. The article is still relevant, revealing Joseph’s design philosophy, which has been the foundation of Techie Design’s mission. Enjoy the article!